When buyers ask us about North American Company vs. Protective Life for term insurance, they are comparing two A+ rated carriers (per Compulife) that handle future health changes differently. In our October 2026 Compulife check, Protective Life was cheaper than North American in all five profiles we ran, by about 21% to 30%, and the gap reached $38.51 a month at age 55. North American’s ADDvantage Term includes accelerated benefit endorsements for critical, chronic, and terminal illness at no added premium on eligible policies, and its conversion window runs to the end of the level period or age 75 (69 on the 30-year term), whichever comes first. Protective’s Classic Choice Term includes a terminal illness benefit, offers 25-, 35-, and 40-year terms, and has an optional rider that extends the conversion window and adds chronic illness protection at conversion.
In This Article
Live Rate Comparison: North American Company vs. Protective Life
Rates below come from Compulife® as of October 2026 for a $500,000 20-year term policy, non-tobacco, Nevada. North American is shown as North American Company for Life and Health. Rates are subject to change and depend on full underwriting. Individual outcomes vary.
| Profile | North American Co. | Protective Life | Difference |
|---|---|---|---|
| Male, 30, Preferred Plus, $500K 20-yr | $25.96/mo | $18.20/mo | $7.76 (Protective cheaper) |
| Female, 40, Preferred Plus, $500K 20-yr | $32.12/mo | $23.73/mo | $8.39 (Protective cheaper) |
| Male, 45, Preferred Plus, $500K 20-yr | $58.08/mo | $44.96/mo | $13.12 (Protective cheaper) |
| Male, 45, Standard (Regular), $500K 20-yr | $108.68/mo | $85.72/mo | $22.96 (Protective cheaper) |
| Male, 55, Preferred Plus, $500K 20-yr | $149.60/mo | $111.09/mo | $38.51 (Protective cheaper) |
Rates sourced from Compulife® October 2026, NV, non-tobacco. A.M. Best ratings shown by Compulife: North American Company A+, Protective Life A+. Rates subject to change. Not an offer of insurance.
Key takeaway: Protective was cheaper in every profile we checked, by about 21% to 30% of North American’s price. The smallest gap was $7.76 a month at age 30 (about $1,862 over 20 years) and the largest was $38.51 a month at age 55 (about $9,242 over 20 years). At age 45 Preferred Plus the gap was $13.12 a month, about $3,149 over 20 years. North American’s included living benefits and conversion terms are real differences, but they come at a visible price, so decide whether those features matter to you before paying for them.
Which products are these quotes for? Compulife returns one price per carrier and does not name the product, so we cannot tell which product sits behind either figure. ADDvantage Term and Classic Choice Term are the products we reviewed, and either would be available at $500,000, but confirm the product when you request a quote.
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North American Company: Overview
North American Company for Life and Health Insurance, part of Sammons Financial Group, traces its history to 1886 and is shown by Compulife with an A.M. Best rating of A+. Check the current rating at ambest.com. Its ADDvantage Term is offered with level premium periods of 10, 15, 20, or 30 years, with the available length depending on the applicant’s age at issue. After the level period, premiums can rise each year up to a guaranteed maximum.
Living Benefits Built Into the Term Policy
North American’s ADDvantage consumer guide says an accelerated death benefit is included at no extra premium on eligible policies, allowing part of the death benefit to be taken early if the insured becomes critically, chronically, or terminally ill, subject to eligibility. An administration fee applies when it is used, the face amount is reduced by the accelerated amount, and a discount means the payout is less than the amount accelerated. The guide notes that critical and chronic illness benefits are not available in California. North American’s 2018 launch announcement described a $2 million lifetime cap shared across the three benefits and a terminal illness limit of 90% or $1 million, and said the features were offered in all states except California and Florida. Those figures are several years old, so confirm current caps and state availability with the carrier.
Conversion
North American’s 2019 launch announcement says ADDvantage policies can convert to most of its current permanent products without proving insurability, through the level premium period or until age 75 (age 69 for the 30-year term), whichever comes first, and that the conversion window is never shorter than five years. An older broker summary listed age 74 instead of 75, so treat the exact cap as something to confirm. Because the window ends at the earlier of the two limits, the age-75 cap only matters on longer terms bought at younger ages.
WriteAway Accelerated Underwriting
North American announced WriteAway in 2018 as an accelerated underwriting option on ADDvantage Term. At launch it was described for applicants age 50 or younger who met health and build criteria, with decisions that can take as little as 48 to 72 hours, and it can reduce the need for lab tests and a paramedical exam. Eligibility rules change, so confirm current criteria.
Protective Life Insurance: Overview
Protective Life Insurance Company is shown by Compulife with an A.M. Best rating of A+. Classic Choice Term is available in 10-, 15-, 20-, 25-, 30-, 35-, and 40-year terms with a $100,000 minimum face amount, and Protective’s advisor guide lists maximum issue ages (non-tobacco) from 80 on the 10-year term down to 45 on the 40-year term.
Conversion Choice Rider with ExtendCare
Protective’s optional Conversion Choice rider with ExtendCare (some brokers abbreviate it CCRE) became available in mid-2024. Based on Protective’s consumer FAQ and advisor guide:
- Conversion window: from issue until two years before the level period ends, up to 18 years or the anniversary nearest age 70, whichever comes first, with no evidence of insurability.
- Chronic illness at conversion: ExtendCare can be added to the converted permanent policy to help pay for chronic illness care, with no new underwriting or medical exam. Protective describes a 90-day elimination period and annual recertification.
- Who qualifies: applicants aged 20 to 60, face amounts from $100,000 to $5,000,000, and not available in tobacco classes. Protective’s notice says it is not available in California or New York.
- When to elect it: it must be chosen when the term policy is purchased, and it comes as one package. It adds premium, and the amount varies, so ask for a quote with and without it.
Without the rider, Protective’s consumer FAQ describes the standard conversion period as five years. Protective’s advisor guide lays out product-specific windows that vary by term length and end near age 70, so confirm the exact window for the term you are considering.
Terminal Illness Benefit
Protective’s advisor guide describes an included terminal illness accelerated death benefit when death is expected within six months, paying up to the lesser of 60% of the death benefit or $1 million, with the amount paid plus interest reducing the death benefit and an administrative charge at claim.
Conversion Options Compared
| Scenario | North American ADDvantage | Protective (standard) | Protective (with Conversion Choice rider) |
|---|---|---|---|
| Window rule | Earlier of the end of the level period or age 75 (69 on 30-year); never under five years | Consumer FAQ: five years. Advisor guide lists product-specific windows; confirm | Level period minus two years, up to 18 years or age 70, whichever is first |
| Extra rider required? | No | No | Yes, adds premium; elected at application |
| Chronic illness at conversion | Not described in the documents we reviewed | ExtendCare not available at conversion (per FAQ) | ExtendCare available, no new underwriting |
| Illustration: issue age 35, 30-year term | Through age 65 (30 years) | See FAQ and guide | About 18 years (to about age 53) |
| Illustration: issue age 50, 20-year term | Through age 70 (20 years) | See FAQ and guide | About 18 years (to about age 68) |
| Illustration: issue age 50, 30-year term | Through age 69 (19 years) | See FAQ and guide | About 18 years (to about age 68) |
The illustrations apply each carrier’s published rules as arithmetic and assume the term is available at that issue age. Actual windows run to policy anniversaries and can vary by state, so confirm with each carrier. The takeaway is that North American’s window is noticeably longer for younger buyers on longer terms, and similar to Protective’s rider window for a 50-year-old.
Riders: What’s Included vs. What Costs Extra
North American Company: ADDvantage Term
✅ Included (eligible policies, where available): accelerated death benefit endorsements for critical, chronic, and terminal illness at no added premium, with an administration fee and discount when used; conversion without evidence of insurability
➕ Additional cost: Waiver of Premium for Disability (issue ages 18 to 59, not available in California); Children’s Insurance rider
⚠️ Not listed in the ADDvantage consumer guide we reviewed: a Guaranteed Insurability Rider or an Accidental Death Benefit rider. Ask North American whether either is available.
Protective Life: Classic Choice Term
✅ Included: terminal illness accelerated death benefit (death expected within six months; up to the lesser of 60% or $1 million); Income Provider Option endorsement at issue
➕ Additional cost: Conversion Choice rider with ExtendCare; Accidental Death Benefit (applicants 18 to 60); Children’s Term Life rider; Waiver of Premium (applicants 18 to 55, six-month waiting period)
⚠️ Election rule: the Conversion Choice rider must be chosen at application and is not available in all states
Using an accelerated benefit reduces the death benefit by more than the amount paid out, so the cost of these riders shows up when you use them rather than in the premium.
Placement Patterns We See
- A buyer in their 30s choosing a 30-year term who wants conversion options to stay open as long as possible. North American’s rule runs to the end of the level period for that profile, which is longer than the 18-year cap on Protective’s rider, but it comes with a higher premium in our October 2026 check.
- A buyer who wants critical and chronic illness acceleration included on the term policy itself. North American’s endorsements are built into eligible ADDvantage policies. Protective’s included benefit is terminal illness only, with chronic illness protection arriving at conversion if the rider was elected.
- A buyer in their 40s or 50s who is worried about future health and plans to convert to a Protective permanent policy. The Conversion Choice rider with ExtendCare is built for that, provided it is elected at application and the buyer qualifies on age and rate class.
- A buyer focused on price, or who wants a 25-, 35-, or 40-year term. Protective was lower in all five profiles, and North American does not list those term lengths.
These are illustrative, anonymized patterns, not descriptions of specific clients or guarantees of outcome. Individual outcomes vary.
The Verdict
Choose North American Company if:
- You want critical, chronic, and terminal illness acceleration included on the term policy itself and are comfortable with the fee and discount when it is used
- You want a conversion window that runs to the end of the level period without adding a rider, especially on a longer term bought at a younger age
- You are 50 or younger and want to see whether you qualify for WriteAway accelerated underwriting
- The higher premium in our check ($7.76 to $38.51 a month more across these profiles) is acceptable for those features
Choose Protective Life if:
- Price is a priority, since Protective was cheaper in every profile we checked
- You qualify for and want the Conversion Choice rider with ExtendCare for chronic illness protection on a future permanent policy
- You want a 25-, 35-, or 40-year term
- You want an optional Accidental Death Benefit rider and the terminal illness cap of the lesser of 60% or $1 million
Because the right answer depends on your age, health class, coverage amount, and conversion plans, see our guide on why an independent broker beats going direct, and use our life insurance needs calculator if you are not sure how much coverage to buy.
Built-in living benefits or the lowest premium: we can help you decide which matters more. Call 888-972-0024 or get a free quote online.
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Frequently Asked Questions
Is North American Company or Protective Life cheaper for term insurance?
Protective Life was cheaper in all five profiles in our October 2026 Compulife check for $500,000 of 20-year term, by about 21% to 30%. For a 45-year-old male in Preferred Plus, North American was $58.08 a month versus $44.96 for Protective ($13.12 a month, about $3,149 over 20 years). At age 55 the gap was $38.51 a month ($149.60 vs. $111.09), about $9,242 over 20 years.
How long can I convert a North American ADDvantage Term policy?
North American’s 2019 launch announcement says conversion is allowed through the level premium period or until age 75 (age 69 for the 30-year term), whichever comes first, and never for less than five years. A 50-year-old on a 20-year term would reach the end of the level period at age 70, before the age-75 cap. Confirm the exact cap and your window with the carrier.
Does North American ADDvantage Term include living benefits?
North American’s consumer guide says an accelerated death benefit for critical, chronic, and terminal illness is included at no extra premium on eligible policies, with an administration fee, a discount, and a reduction in the face amount when it is used. Critical and chronic illness benefits are not available in California. Eligibility rules apply, so confirm the details for your state.
What is Protective’s Conversion Choice rider with ExtendCare?
It is an optional rider on Protective Classic Choice Term that extends the conversion window, to as long as 18 years or age 70 depending on the term, and lets you add ExtendCare chronic illness protection when you convert, without new underwriting. It must be elected when you buy the term policy, is available to applicants aged 20 to 60 in non-tobacco classes, adds premium, and is not available in California or New York. Confirm current terms with Protective.