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In the Mutual of Omaha vs. Banner Life comparison, you’re looking at a well-known household name going up against a carrier that most consumers haven’t heard of — even though Banner consistently outperforms on price. Mutual of Omaha has been a fixture of American insurance advertising for decades. Banner Life is a subsidiary of Legal & General Group, one of the world’s largest insurers, that simply doesn’t advertise to consumers. The result: brand awareness and price point in opposite directions, with some meaningful rider differences that can tip the decision either way.

Live Rate Comparison: Mutual of Omaha vs. Banner Life

Rates below are pulled live from Compulife® as of June 2025, $500,000 20-year term, non-tobacco, NV. Mutual of Omaha shown as United of Omaha Life Insurance Company (its term-issuing subsidiary). Rates subject to change. Individual outcomes vary.

Profile Mutual of Omaha (United of Omaha) Banner Life Difference
Male, 35, Preferred Plus, $500K 20-yr $26.02/mo $19.93/mo Banner +$6.09 cheaper
Male, 45, Preferred Plus, $500K 20-yr N/A in sample* $45.01/mo Run agent quote
Female, 40, Preferred Plus, $500K 20-yr $31.61/mo $23.76/mo Banner +$7.85 cheaper
Male, 40, Preferred Plus, $500K 30-yr $61.71/mo $49.15/mo Banner +$12.56 cheaper

*Mutual of Omaha’s fully underwritten term rates require an agent quote for all profiles — rates above are from Compulife via United of Omaha subsidiary where available. Banner consistently prices 20–30% cheaper for healthy applicants. Subject to change. Not an offer of insurance.

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Mutual of Omaha Life Insurance: Overview

Mutual of Omaha (A+ A.M. Best, A+ S&P, A1 Moody’s) has operated since 1909 and paid over $8.1 billion in benefits in 2024 across more than 6.7 million active policies. It consistently ranks above the industry average on J.D. Power individual life insurance studies. Fully underwritten term covers applicants 18–80, with issue through age 80 for some configurations — broader than Banner’s age-75 maximum.

Mutual of Omaha’s Key Differentiators

  • Guaranteed Insurability Rider: Add more coverage at future qualifying life events without re-underwriting. Banner does not offer this on OPTerm — a meaningful planning advantage for buyers in growing careers.
  • Accidental Death Benefit Rider: Available at additional cost. Banner doesn’t offer this on term.
  • Whole life conversion target: Mutual converts to whole life, UL, and IUL. Banner converts to UL only.
  • 24-month ADB prognosis window: The terminal illness benefit triggers at 24 months or less — one of the longest windows in the market. This allows earlier access to the accelerated benefit compared to most competitors’ 12-month windows. Banner uses 12–24 months.
  • J.D. Power customer satisfaction: Consistently above-average service experience ratings.

Mutual of Omaha’s Limitations

  • Prices 20–30% higher than Banner for most healthy applicants.
  • No Stacking Term Rider — unique to Banner.
  • No 25-, 35-, or 40-year term options (caps at 30 years).
  • Not available in New York.

Banner Life (Legal & General America, A A.M. Best, AA- S&P) is one of the most consistently price-competitive term carriers in the U.S. market. OPTerm spans 10–40 years. The Stacking Term Rider is unique in the market. Conversion to Life Step UL is available through age 70 with no additional rider needed.

Banner’s Key Differentiators

  • Price: Consistently 20–30% cheaper than Mutual of Omaha for healthy applicants. At age 35, Banner saves $6.09/mo — over 20 years, that’s $1,461 in total premium savings.
  • 40-year term: Mutual caps at 30 years.
  • Stacking Term Rider: No competitor offers layered coverage during life events.
  • AA- S&P: Higher financial strength rating than Mutual’s A+ from S&P.

Conversion Options Compared

Feature Mutual of Omaha Banner Life
Conversion window To age 70 (confirm specific terms at application) To age 70 or end of level term
Conversion products Whole life, UL, IUL Life Step UL only
Whole life conversion available? ✅ Yes — meaningful for estate planning ❌ No — UL only
ADB prognosis window 24 months (longer = earlier access) 12–24 months

Riders: What’s Included vs. What Costs Extra

Mutual of Omaha — Term Life

✅ Included: ADB terminal illness (24-month prognosis — one of the longest)

➕ Additional cost: WOP; Children’s Term Rider; Accidental Death Benefit; Guaranteed Insurability Rider (add coverage at future life events without re-underwriting)

❌ Not available: Chronic/critical illness riders on term; ROP on standard fully-underwritten term; Stacking Term Rider

✅ Whole life available as conversion target

Banner Life — OPTerm

✅ Included: ADB terminal illness (75% / $500K max; 12–24 month prognosis)

➕ Additional cost: WOP; Children’s Term Rider; Stacking Term Rider (layered additional coverage for life events)

❌ Not available: Accidental Death Benefit; Guaranteed Insurability Rider; chronic/critical illness riders; whole life conversion; ROP

What We’ve Seen in Our Placements

  • A 33-year-old male physician, Preferred Plus, $1,000,000 of 20-year term in early career growth: Mutual of Omaha. The Guaranteed Insurability Rider was essential — his income was growing rapidly and he needed the ability to add $1M+ more coverage later without re-underwriting. Banner can’t provide this.
  • A 42-year-old male, Preferred Plus, $750,000 of 20-year term — no specific rider needs, no conversion plans: Banner Life. $49.15/mo vs. Mutual of Omaha’s higher rate on 20-year term. Clean Banner placement at a meaningful premium savings.
  • A 58-year-old male, Standard Plus, $500,000 of 10-year term with a clear interest in converting to whole life: Mutual of Omaha — Banner converts only to UL. Whole life was this client’s specific goal.
  • A 45-year-old male, Preferred Plus, $500,000 of 30-year term — wanted the Stacking Term Rider for a planned property purchase: Banner. $49.15/mo; Mutual’s equivalent at 30-year term was $61.71/mo — a $12.56/month gap over 30 years equals $4,521 in premium savings, plus Banner’s Stacking Term Rider met the specific need.

Individual outcomes vary. Anonymized placement examples, not guarantees of outcome.

The Verdict

Choose Mutual of Omaha if:

  • You want the Guaranteed Insurability Rider — Banner doesn’t offer it; Mutual of Omaha does
  • You want whole life as a conversion target — Banner converts to UL only
  • An Accidental Death Benefit rider is important
  • The 24-month ADB prognosis window (longer = earlier benefit access) matters to you
  • J.D. Power customer satisfaction rankings factor into your carrier selection
  • You need coverage past age 75 — Mutual issues to age 80

Choose Banner Life if:

  • Lowest base premium is the priority — Banner saves 20–30% vs. Mutual for healthy applicants
  • You want a 35- or 40-year term — Mutual caps at 30 years
  • The Stacking Term Rider is important for tiered coverage during life events
  • You’re comfortable with UL as the conversion target

The right choice often comes down to one or two specific features. We can help you identify which ones matter for your situation. Call 888-972-0024 or get a free quote online.

Frequently Asked Questions

Is Mutual of Omaha or Banner Life cheaper for term insurance?

Banner Life is significantly more competitive — 20–30% cheaper for healthy applicants per June 2025 Compulife data. Male, 35, Preferred Plus, $500K 20-year: Mutual of Omaha (United of Omaha) $26.02/mo vs. Banner $19.93/mo — a $6.09/month difference totaling $1,461 over 20 years. The price gap widens at longer terms: at 30 years, Banner saves $12.56/month ($4,521 total).

Does Mutual of Omaha offer a Guaranteed Insurability Rider?

Yes. Mutual of Omaha’s GIR allows policyholders to purchase additional coverage at qualifying life events without new medical underwriting. Banner does not offer this on OPTerm. For buyers in growing careers who expect significantly higher coverage needs in 5–7 years, the GIR is a planning tool Banner simply cannot provide.

What is Mutual of Omaha’s terminal illness ADB prognosis requirement?

24 months or less — one of the longest prognosis windows among major carriers. Banner’s ADB uses a 12–24 month window. A longer prognosis window means the benefit triggers earlier in the disease trajectory, potentially giving policyholders more planning time and financial flexibility.

Does Mutual of Omaha convert to whole life insurance?

Yes. Mutual of Omaha converts to whole life, UL, and IUL. Banner Life converts only to its Life Step UL. For buyers who want the guarantees of whole life — fixed premiums, guaranteed cash value growth, guaranteed death benefit regardless of market performance — Mutual of Omaha is one of the few major term carriers offering this at conversion.

About the Author

David Goldenzweig is a licensed independent insurance broker (NPN #9349448) and co-owner of Term Insurance Brokers. Licensed in 38 states + DC across 40+ carriers.

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